Wayin Gets $13.1M More For Social Media Marketing

Denver-based Wayin, the social media marketing startup which is backed by former Sun Microsystems' founder Scott McNealy, has raised $13.1M more in a funding round, the company disclosed Tuesday. The new funding was led by U.S. Venture Partners and also included Wilson Sonsini Goodrich and Rosati. Wayin offers up social tools for brands, helping them to analyze activity on Twiter, Facebook, Instagram, and other social sites. The funding had been disclosed earlier via a regulatory filing. More information »