Symplified Adds Technology Vet To Board

Boulder-based identification management software developer Symplified said today that it has named Gene Austin to its board of directors. Austin is President of Bazaarvoice, and also a served as President and CEO of Convio. Austin also has served at BMC Software, Dell, and, among other companies. Convio, which develops software-as-a-service for enterprise identity management, said Austin will help provide it with strategic guidance, including in sales, marketing, and business development.