Needle Snags Execs From AtTask, Amazon

Salt Lake City-based Needle, which provides technology and services to help e-commerce companies bolster their sales by tapping into brand and product advocates, has bolstered its executive staff with a couple of new hires. The company said it named Christian Matsumori as Vice President, Product and Adam Davis as Director, Customer Success. Matsumori was most recently at AtTask, serving as Senior Director of Product Management; Davis was at Amazon, serving as Head of Account Management for Amazon Webstore.