Thursday, October 3, 2013

Mindshare Steals Away Vivint VP

Salt Lake City-based customer feedback management software developer Mindshare Technologies has snagged Vivint VP of Marketing Kristi Knight as its new Chief Marketing Officer (CMO), adding a significant amount of experience from Utah's tech industry to its marketing efforts. Knight was most recently VP of Marketing at Vivint, heading up the position through Vivint's sale to Blackstone last year. Knight also had been at Omniture, where she was through Omniture's sale to Adobe back in 2009. Mindshare said that Knight will oversee all global marketing initiatives including corporate marketing, product marketing, customer marketing, lead generation, public relations and analyst relations.