Monday, July 28, 2014

Apple Buys Boise's BookLamp

Boise, Idaho-based startup BookLamp, has quietly been acquired by Apple Computer, according to reports over the weekend. BookLamp was developing algorithms which were being used to categorize books based on their content, to help provide recommendations to book readers on what books they might like to read. Financial details of the buy were not disclosed. The deal is reportedly worth between $10M and $15M.