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Ancestry.com Buys Swedish Firm

Provo, Utah-based Ancestry.com announced Monday afternoon that it has acquired a Swedish firm, Genline.se, in a deal worth $6.7M in cash. Genline.se operates an online, Swedish family history site, and is publicly traded on the Stockholm exchange as GENL. Ancestry.com said that Genline has more than 17,000 paying members, and around 26 million pages of Swedish church records digitized into its systems. The acquisition is the first international buy for Ancestry.com. Genline had revenues of $2.4M in 2009.


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