Altitude Digital Launches Mobile Video Ad Platform

Denver-based Altitude Digital has launched a new, mobile ad platform called Altitude Mobile, according to the company. Altitude Digital said the new platform helps extends its suite of monetization tools in the programmatic video area. The company said its new offering helps connect video ad inventory from publishers with qualified ad buyers, and gives advertisers access to 20 billion monthly mobile and 2.5 billion monthly in-app video opportunities. Altitude Digital is led by Jeremy Ostermiller, and venture backed by Mercato Partners.