Monday, March 18, 2013

SpotXchange Debuts New Video Publishing Tools

Denver-based online advertising firm SpotExchange said today that it has launched a new suite of tools, specifically aimed at digital video publishers. The firm said its new tools provide reporting on bid activity, helps optimize price floors for video, help publishers figure out pricing rules, and much more. SpotXchange, which is headed by Mike Shehan, operates a marketplace of video ads.