SpyderLynk Gets Patent

Denver-based SpyderLynk, a developer of mobile marketing and barcode technology, said today that it has been awarded a U.S. Patent. The firm, which develops a 2D barcode which can be incorporate into logos and icons to allow mobile phone users to snap a picture and link to a web site, said it was awarded U.S. Patent 8,094,870, "Encoding and Decoding Data in an Image". The firm said it will be "diligent in defending" its technology now that it has a patent on the product. The company did not say how aggressive it will be in its patent efforts. According to the U.S. Patent and Trademark Office, Spyderlynk first filed for the patent on January 27, 2007. Inventors on the patent are Nicole S. Skogg, the firm's founder and CEO, along with David M. Crookham. The company was represented by Neugeboren O'Dowd PC in the patent filing. SpyderLynk's technology is a competitor to QR Codes, Microsoft's Tag format, as well as other 2D mobile barcodes.