Qualtrics Wins Bonobos

Provo, Utah-based enterprise analytics and data firm Qualtrics said today that it has signed clothing brand Bonobos as a customer. Qualtrics said Bonobos is using its Qualtrics Research Suite platform for surveys, to expand its products and improve its service to customers. Financial impact of the win was not disclosed. Qualtrics is venture backed by Accel Partners and Sequoia Capital, and raised a huge, $70M funding round back in May. The firm said it has more than 4,600 clients worldwide, including half of the Fortune 100.