Peterson Partners Eyes New, $200M Fund

Salt Lake City-based private equity and venture capital investor Peterson Partners has launched efforts to raise a new fund, Peterson Partners VIII, with a target of raising $200M, according to a regulatory filing by the firm on Tuesday. The filing indicates the investor has yet to raise funding in the new fund. Peterson Partners was founded by Joel Peterson, who is Chairman of JetBlue Airways, and serves as a Director of Franklin Covey; the company's large portfolio investments includes Bonobos, Cotopaxi, HireVue, MyLife, SimpleCitizen, Skybox Imaging, Vacatia, and many, many others.