Orem, Utah-based Omniture, a developer of web analytics and optimization tools, said this week that it has signed on CreditReport.com as a customer. Omniture said that CreditReport.com is using its Omniture SiteCatalyst and Omniture SEM Consulting services to help manage and optimize its paid and natural search campaigns. Financial details of the win were not disclosed. CreditReport.com provides information about credit reports.