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Omniture Signs Avid Technology



Orem, Utah-based Omniture, a provider of web optimization and analytics software, said Monday that it has signed on Avid Technology as a customer. Avid will use Omniture's products to measure visitor behavior across its network of Web sites. Size of the deal was not disclosed. Omniture is a provider of business optimization software used by companies to measure web traffic and analyze traffic patterns.


 

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