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Omniture Adds Empruntis.com



Orem, Utah-based Omniture, which is now a part of Adobe, has added French web site Empruntis.com as a customer, the firm said late last week. Empruntis offers loan and insurance offers in France. Size of the deal was not disclosed. Omniture said that Empruntis is using its Test & Target software, to automate optimization of its online content. The company said that Empruntis replaced the use of Google Website Optimizer with its product.


 

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