TruEffect Names Media Strategy Head
Westminster, Colorado-based TruEffect has hired on a new head of its media strategy and planning, the company said this week. TruEffect said it has named Theresa DeGroote as director of Media strategy & Planning. DeGroote has previously worked at McAfee, Phlare and MatchLogic. TruEffect is provider of Internet display advertising technology.
posted on Wednesday, July 18, 2012
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