OneRiot Acquired By Walmart
Boulder-based OneRiot, the social media targeting and advertisement network, has been acquired by Walmart, the firms said late Tuesday. Financial terms of the buy were not disclosed. According to Walmart, OneRiot becomes part of its WalmartLabs technology development effort, and will be moving to Silicon Valley. Walmart said the deal was to acquire the "key assets" of OneRiot. OneRiot was headed by Kimbal Musk, and was venture backed by Appian Ventures, Commonwealth Capital, and Spark Capital. The firm had raised around $27.27M in funding.
posted on Tuesday, September 13, 2011
Related companies:
OneRiot
Related stories:
> OneRiot Powers AdAge Infographic
> OneRiot Dangles Free T-Shirts For Facebook Fans
> OneRiot Adds ExactSeek
> OneRiot Launches Advertising Network
> OneRiot Taps Into MySpace Real-Time Stream
Techrockies.com Home