Search
Lijit Bolsters Reader Demographics Info
Boulder-based
Lijit
said this week that has updated its products, and added a new set of features to the company's online publishing tools. According to the firm, it has bolstered its reader demographics data available in its tool, to provider better understanding of a publisher's readers and to help with monetizing sites. Lijit offers up web search widgets and an associated advertising network to users. Lijit is backed by Highway 12 Ventures, Foundry Group, Boulder Ventures, and Colorado Fund I.
posted on Tuesday, May 10, 2011
Related companies:
Lijit
Related stories:
> Lijit Updates iPad App
> Lijit Hit By Phishing Scheme
> Report: Lijit Sold For Just Under $100M
> Lijit Rolls Out Referral Program
> Lijit Ties With Google, Twitpic
Techrockies.com Home