Lijit Switches To Auto Payments

Boulder-based Lijit, which develops search software for blogs, and runs an associated advertising network, said today that it is switching over to auto payment processing for its publishers. The firm, which provides revenue share on ads runs in conjunction with its search widgets, previously required publishers to request payment every month. The firm said the changes will make it so those publishers will automatically receive payments every month, starting in August. Lijit is backed by Foundry Group, Boulder Ventures and High Country Venture.