Lijit Rolls Out Referral Program

Boulder-based Lijit, which develops search software for blogs, and also operates an advertising network, said Wednesday that it has rolled out a new, referral program for its publishers. According to Lijit, the program will provide monetary compensation, marketing support, and other incentives when publishers let others know about Lijit. No other details of the program were announced. Lijit is venture backed by Foundry Group, Boulder Ventures and High Country Venture.