Salt Lake City-based GroSocial, the provider of social media marketing software which is backed by Kickstart Seed Fund, Monarch Ventures, Rock & Hammer Ventures, along with angels, said this week that it has launched a new, white-label program. The firm said the program allows its partners to offer a personalized, branded version of its social media marketing platform. GroSocial's products allows small and medium sized businesses to run promotions and contests on their Facebook pages. Among the new partners using the white label product are SEO.com. GroSocial is headed by Zach Mangum.