BlogFrog Targets Hispanic Market

BlogFrog, the Boulder-based developer of influence marketing and social marketing software for brands, announced this morning that it has begun offering a new Hispanic Influencer Marketing program, which helps connect advertisers with Latino influencers. BlogFrog said its effort helps brands specifically identify and tap into sicla media influencers for Hispanic markets. The company explained that Latino influencers are a growing segment of its database of social media influencers, which it allows brands to approach with helping to promote messaging for brands.